
WHAT THE AUDIT COVERS:
Five Areas. One Honest Picture of Where You Stand.
This is not a quiz that tells you what you already know.
It is a structured diagnostic — thirty questions across five areas — that shows you precisely where your positioning is working and where it is leaking authority, clients, and fees.
✅Market Clarity: How precisely and distinctly you are defined in your market. Whether your positioning could only describe you — or could describe any competent advisor in your field.
✅ Authority Signals: How clearly you show up as the expert — not just a practitioner. Whether serious clients would find you credible without a warm referral.
✅ Visibility Strategy: Whether you are in the right rooms — or just visible. Whether the stages, platforms, and communities you appear in are building your authority or diluting it.
✅ Offer & Fees: Whether your offer and pricing reflect the true altitude of your work. Whether your fees signal premium or invite negotiation.
✅ Pipeline Architecture: Whether client acquisition is systematic or luck-dependent. Whether ideal clients come to you ready to engage — or whether you have to go looking for them.
Thembi Bheka is a business strategist who helps established consultants and advisors become the go-to expert in their market and command fees that reflect it. The five areas in this audit are the same five areas she works through with every client in the Strategic Positioning Advisory.
Endorsed by Jeff Walker and May Busch. Speaking experience across three continents.

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